By COLlive reporter
At the “Collel Market” grocery outlet in Tzfat, founded 11 years ago through the generous contribution of philanthropist Yossi and Batsheva Popack, they don’t rest for a moment in providing the best possible service for local families.
Prior to the Pesach holiday, work was completed on renovations for the overall benefit of customers, as well as Shluchim, from the holy city of Tzfas and the surrounding area. Customers enjoyed a wide range of special discounted prices on their purchases for Pesach in the new, friendlier, and more spacious “Collel Market.”
At the “Collel Market” grocery outlet in Tzfat, founded eleven years ago by the Collel Chabad non-profit charitable organization, extensive renovations were made prior to the recent Pesach holiday for the benefit of customers throughout Tzfat and the surrounding region.
Five years ago, the Popacks generously purchased a spacious facility for “Collel Market”, which was given the name “Beit Popack.” With the ever-growing number of customers, the prevailing conditions in the previous location created an urgent need to expand the supermarket, replace the floor, increase the number of checkout counters, and develop the various sections within the store, particularly the produce section (fruits and vegetables).
With the assistance of his friend, Collel Chabad International director Rabbi Sholom Duchman, Popack made a special contribution for renovation and expansion purposes, thereby enabling families to make their Pesach holiday purchases with greater ease and peace of mind.
Collel Chabad Tzfat administrator Rabbi Yoram Mauda says that an average of 35,000 purchases are made each month at Collel Chabad Market, and for the Pesach holiday, the number of purchases increased to 60,000. “Collel market customers shop at the cheapest prices for their weekly grocery purchases,” Rabbi Mauda said, and added, “as the manager of another leading grocery outlet once told me, ‘I can’t beat Collel Market’s generous bargain prices,'” he said.
“Collel Market was founded to help people and set as its objective the reduction of grocery costs, selling items at significantly lower market prices,” notes Collel Chabad Tzfat director Rabbi Yosef Yitzchak Chitrik. “The continued annual increase in the number of Collel Market customers demonstrates the great level of our success.”